Printed tape can carry all sorts of messages as well as be identification for the sender and the receiver. In between is the delivery service which has to deal with the packages, and that can be the regular government mail service or a courier. There is a higher reliance on couriers since the advent of the internet and it could be argued that whilst the technology of the World Wide Web is staggering, at the end of the day the parcel still has to be delivered by a man in a van – or a woman in a van! So printed tape is important, and is vital as a message carrier. The fragile items, the warning signs and the address printed tape are all part of the system which depends on the delivery being made safely and without drama.
If printed tape comes unstuck then so do the delivery and that can end up in all sorts of difficulties for everyone concerned. So the packaging companies such as TOTALPACK are keen to make sure their printed tape is good quality and will not come unstuck on its journey by road, sea, air or rail. Probably the mort widely used printed tape is the one which says ‘Fragile’. Airlines will nearly always strap some printed tape across a bag which the passenger has identified as having something breakable inside. In the commercial world the printed tape which makes up the packaging for products may have the company name as well as any messages regarding the contents. It is a handy way of making sure the carriers know what is inside and can handle accordingly.
So printed tape has more than one use, and is not there just to keep things well sealed up for transport. The printed tape can do all sorts of jobs which would otherwise need extra labelling. Of course there are the standard labels which are used in the case of health and safety issues such as hazardous material but even here the printed tape can also carry that message, along with the industry standard labelling. Printers can put lots of fire symbols on printed tape as well as the chemical signs and such like.
There is no such thing as too much information when it comes to this kind of thing so the printed tape package with lots of signs and symbols will leave the carrier in no doubt as to the contents. But apart from that more serious aspect of transportation there is still the china doll for the Granny in Colorado. Her Christmas present will depend on careful handling so ‘Fragile’ is the most important message for this and the printed tape will carry that message to all who handle it as it travels from state to state. Perhaps the printed tape should carry the message ‘very fragile’ as an extra precaution!
So once again, remember that printed tape can have a variety of uses, from instructions to shippers, to setting yourself apart from competitors in a visually appealing way.